Get Your Pharmacy Ready for the Holiday Season

2022 is quickly winding down. The last months of the year are the ever-busy and festive holiday season. Is your pharmacy prepared to tackle the influx in customers, purchases, and—unfortunately—illnesses that are often associated with this time of year?

We’ve got a few tips and tricks to make sure you and your staff can handle anything this holiday season throws at you.

Boost Your Online Shopping Experience and Presence

Online shopping has exploded in recent years. Automated prescription filling, automated customer relationship management, and direct-to-patient sales are just a few of the convenient aspects of online shopping that your pharmacy customers are looking for.

Ensuring that your online shopping experience is robust enough to meet your patients’ needs and wants is key to holiday season success. Using tools like Google’s Pointy solution is a great way to ensure potential shoppers know your current inventory levels, whether that’s for this year’s hottest toy for their little one or a big bottle of acetaminophen for holiday hangover relief. An easily navigable website and mobile app is another way to boost the chances that customers will trust you with their holiday purchases instead of other industry competitors.

Highlight Important Services: Vaccines, Medicare Plan Reviews, and More

A staple for modern pharmacies is being a one-stop shop for customers. Not only can they get gifts, medications, and other essential items, but they can also receive important healthcare staples while visiting your pharmacy.

We all know about the prevalence of coughs, colds, and other ailments during the last few months of the year. Reminding customers to get their flu shot or next COVID booster could make sure their holidays remain cheery and bright, instead of gloomy and isolating.

If your pharmacy provides Medicare Plan Reviews, there’s still time to remind eligible patients to stop by to walk through one with your staff members before Open Enrollment closes.

This extra level of care encourages a stronger bond between your staff and patients, increasing the chances they’ll return for their prescriptions, last-minute holiday purchases, and more.

With these tips in mind, your pharmacy will be prepared for the hustle and bustle of the holiday season!

If your pharmacy management system isn’t up to par, it might be time to give your pharmacy a holiday gift of its own: Transaction Data System’s industry-leading solution. From Medication Therapy Management to an integrated POS system, our solution has everything your pharmacy needs to run efficiently, both during this busy time of year and beyond. Contact us here to learn more!

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